Open houses
Build your open house marketing kit
Include clear property, event and contact details. Start with a social post and property sheet. Add signs and print pieces as needed.
01
Make the invitation clear.
Confirm the address, date, start and end times, price and contact details. Keep one reference for all materials.
Choose Open House status where available. Add event times in a supported field or caption; the status label alone does not include them.
02
Choose useful materials.
Use social posts to invite buyers and property sheets for visitors to take home. Match each piece to its purpose.
| Material | Purpose | Include |
|---|---|---|
| Social post | Announce | Property, invitation |
| Door hanger | Invite neighbors | Message, contacts |
| Yard sign | Street visibility | Large status and contacts |
| Letter / A4 sheet | Inform visitors | Photos, facts, contacts |
| Business card | Stay in touch | Name, brokerage, contacts |
03
Create a useful handout.
Include a clear photo, key facts, a short description and readable contact details.
Choose US Letter or A4 through the editor’s market selection. Give visitors enough detail to remember the home and contact you.
04
Use a consistent look.
Use one design family and the same branding throughout. Adjust photo crops and text for each format.
Review both sides of door hangers, postcards and business cards, including cutouts and mailing areas. Check signs for readability at a distance.
05
Check before sharing.
Review each design against your brief. Update changed times, prices or statuses in every design and caption. Download updated files; old downloads do not change.
Arrange printing, signs and mailing separately. Confirm size, trim, cutout and file requirements with your provider.
- Confirm the date and start/end times.
- Verify the address and property facts.
- Check contact details are readable.
- Review crops and both sides.
- Confirm your printer’s requirements.
